Action needs Focus

Focus on where you’re going and you’ll know what steps to take. Focus on the steps you’re taking and you won’t know where you’re going. – Simon Sinek

To me this quotation says it all, how often do we get stuck focusing on  the steps we are taking instead of on the goal we are striving for. Focusing on the steps can generate plenty of action, make us think we are really working hard, but at the end of the day what have we achieved?

Have we moved closer to achieving our goals or have we just improved our knowledge of yet more tactics, perhaps researched a better source of leads? Found another tool for improving our social media activities? Signed up for another course or ebook on yet more skills we think we need? Particularly for us Baby Boomers who may not have been active on the Internet for very long, the amount of information there to distract us can be overwhelming.

For three months, I have been using Michael Masterson’s “Personal Productivity Secrets”.   These form his plan for using time effectively through setting short term goals, prioritising daily tasks and recording time spent on daily activities.  The system is explained in his new book .The Pledge: Your Master Plan for an Abundant Life (Agora Series)

When I first started using this system, I was horrified to discover that of the 10 or 11  hours I was spending “working” each day, only 5 or 6 were actually productive.

In a short space of time, I am amazed at how much more I am accomplishing every day. I am also wasting much less time on non-productive activities that do not help me reach my goals.

If you are having difficulty in focusing and need to take serious, productive action by talking effectively to more prospects, you might want to take a look at Todd Falcone’s new “Little Black Book” programme of scripts you can use when approaching prospects.

Wishing you success in all your endeavours.