Despite the best efforts of some businesses and organisations to ban Christmas because of misguided political correctness – add The Royal Bank of Canada and The Heart and Stroke Foundation to the list of those that are happy to risk alienating 80% of Canadian consumers – the spirit of Christmas is alive and well. It will be interesting to see if this dumb marketing decision attracts as much flak as the Chiquita bananas ridiculous comment on the oil sands.
Thanks to social media and the internet, good news now travels as fast as bad.
Last week I read about the emergence of a new type of Christmas Angel, the Kmart angel. It seems the first Kmart angels were noticed in Michigan early this month when a woman went into a Kmart store and paid off the layaway tabs for a number of customers. Apparently some people were unable to pay the remaining outstanding amounts and their families were facing a very bleak Christmas.
Just as the number of mystery $100 bill angels has increased, with more good people handing out $100 bills to strangers, more Kmart angels are emerging. They have been reported in Oregon, California and many other parts of the USA.
The latest report and one of the most generous examples is of an angel called David Wilson of Laguna beach paying off almost $16 000 of layaway tabs at a Kmart branch. The full story is here on KTLA.com
What wonderful gestures from generous people to make many families’ Christmases brighter, and what a contrast to the unpatriotic attitude of those organisations that are trying to ban Christmas.
Stories like this give me hope that our societies might just survive the worst excesses of the political correctness movement.
Wishing you success in all your endeavours.